SAP Announces Strong Growth in Asia Pacific

15 Nov

SAP’s operations in the Asia Pacific region continued its strong forward momentum in the third quarter of 2007, with client wins averaging to eight new customers each day in yet another quarter of double-digit growth across the region.

Year-to-date, SAP Asia Pacific Japan has been the company’s fastest growing region, with 26 percent software revenue growth (in constant currency) compared with the previous comparable period. Total revenues for the third quarter in Asia Pacific grew 20 percent year-on-year (in constant currency) to €318 million. SAP Asia Pacific Japan refers to the company’s operations in Asia, including Japan, Australia and New Zealand.

“SAP Asia Pacific Japan has had a tremendous year so far,” said Geraldine McBride, President and CEO, SAP Asia Pacific Japan. “The signing of 539 new customers is a testament to the strength of our offerings and the quality of our people in the region. “Our customers are strongly motivated to grow their business and want to derive real value from the systems they implement – SAP directly addresses those needs by offering the best value products, developed and implemented by a very talented global team,” said McBride.

SAP Asia Pacific Japan’s growth can be attributed to the consistent performance its offices across the region, including that of its Philippine office, which landed key customer wins such as SEAIR, Air21, Sta. Lucia, Alaska Milk Corporation and Norkis throughout the year, and closed out Q3 by securing Honda Cars Makati. With the continued high adoption of SAP Business One particularly in Cebu, Davao and Cagayan de Oro, SAP Philippines looks forward to increasing its provincial customer base further with the help of its implementation partners.

SAP Philippines reports a large increase in its SME customer base, as with the entire regional operations of SAP.

“Key to our success has been the continued embrace of SAP by fast-growing small and midsize enterprise organizations, all keen to compete globally. More than half of all new signings in the region are SME customers,” said McBride.

SAP’s global SME business contributes 31 percent of SAP’s worldwide total order entry on a rolling four quarter basis. SAP’s global goal of 100,000 customers by 2010 will be underpinned by the SAP Asia Pacific Japan commitment to triple its small and midsize enterprise (SME) customer base.

SAP’s indirect channel partners also continued to play a major part in the region’s success this quarter. Building on its commitment to empower small and midsize customers with new ways to leverage software for profitable business growth, SAP worked with its partners to roll out 16 new additions to the portfolio of qualified SAP® Business All-in-One solutions in Q3. SAP’s Powered by NetWeaver ISV partner ecosystem has continued to grow to more than 150 members. Working with SAP, they have already delivered close to 180 certified applications available for sale worldwide.

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Posted by on November 15, 2007 in SAP


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