Daily Archives: May 22, 2008

HP Named One of Asia’s Most Prestigious Brands

HP continues to set standards in consumer quality and reliability as it maintains distinction of being an esteemed brand in the most recent Reader’s Digest Trusted Brand survey for Asia.
HP is consistently ranked as among the most prestigious brands in Asia in three categories, which include multi-function copier, printer/scanner, and personal computer. It has consistently done so in all three categories since 2005.

In particular, HP enjoys a strong following in the Philippines having ranked as a Gold winner in the personal computer and multi-function copier categories. Most importantly, HP is ranked for the first time as a Platinum winner in the printer/scanner category, the highest ranking in the survey.

The survey affirms HP’s leadership in the IT business in the Philippines. Its products for personal computing, imaging and printing, and services, continue to serve the Philippine market well.

“HP is committed to investing in technology areas we believe will have the power to improve customers’ lives and businesses. Our ranking in the latest Trusted Brand survey is a testament to this commitment. Rest assured that HP will continue to improve its services to better benefit the local market,” said David Tan, Managing Director, HP Philippines.

The Trusted Brand survey covers Hong Kong, India, Malaysia, Mainland China, the Philippines, Singapore, Taiwan, and Thailand.

Reader’s Digest has been conducting the survey since 1999, starting out as the Reader’s Digest SuperBrands. The annual survey is aimed at identifying various brands and trademarks that appeal the most to Asian consumers. To be included in the list affirms the company’s affluence among consumers where it is present, as well as to help companies pursue their goals of giving quality products and services.

The survey follows strict methodologies to ensure fairness and objectivity. The survey is conducted by noted research firm Nielsen Company, which distributes questionnaires through the monthly Reader’s Digest publication, as well as telephone interviews with random but carefully selected consumers.

Companies are rated according to their Trustworthiness, Credible Image, Quality, Value, Understanding of Customer Needs, and Innovation. All ranked companies in the different categories are given the Gold award. However, in rare cases, a company is given the Platinum award if it scores three times more than its closest competitor.

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Posted by on May 22, 2008 in HP


Sun Microsystems Opens Up Opportunities in Manila with Sun Tech Days

Sun Microsystems, the leading Open Source company, in its ongoing commitment to the local developer community today announces that it will bring Tech Days to Manila from 17 to 19 June 2008. Revolving around the theme of Open Opportunities, Sun’s premier global developer conference will focus on fostering “Innovation, Collaboration, and Integration,” among the vibrant developer population in Philippines.
The three day, Sun-sponsored event, will be held at the Makati Shangri-La Hotel,giving attendees the opportunity to explore cutting-edge technologies including JavaFX(TM), OpenSolaris(TM), JRuby, MySQL(TM) database and GlassFish(TM) projects. In her keynote, Aisling Macrunnels, vice president, Software at Sun, will discuss the increasing role communities play in the software industry, how technologies and the companies and communities that create them are increasingly interconnected, and how the power of community can and should play a role in next generation platforms. In addition, Tech Days will feature Ajax and Web 2.0-style frameworks and toolkits, examples of real-world solutions, demonstrations and hands-on training, all to help boost technical competencies and the skill sets of developers. Sun has added a new technology track dedicated to NetBeans™ Integrated Development Environment (IDE).
“Tech Days supports the Philippine software industry’s 2010 Flight Plan to advance the local knowledge-based economy and reiterates Sun’s commitment to support and collaborate with the Filipino developer community,” said Cynthia Mamom, president and managing director, Philippines, Sun Microsystems. “It is critical for the participants in this new market to have the right tools and technologies to meet these challenges. The Tech Days conference represents a massive opportunity for local developers interested in honing their skills in popular technological applications–such as Java to increase their competitiveness in today’s global economy.”

Now in its tenth year, the Tech Days conference has brought together more than 150,000 developers across six continents. The Manila leg of the developer conference, anticipated to be one of the largest draws for the software developers in Philippines, provides an invaluable opportunity for the community to network and exchange ideas with leading technology evangelists, Matt Thompson and Chuk Munn Lee.

Naveen Asrani, Head of Developer Relations in Asia Pacific states, “The developer community plays an critical role in Philippines’ IT industry’s growth. It is crucial that we ensure that the local community is well resourced with the latest technical tools and skill sets as technology is a key determinant in shaping the country’s future economic landscape. Tech Days offers a nurturing ground for the finest developers in Philippines by fueling participation and innovation among the communities.”

“The Network Economy has ushered in new, dramatically different business models that have changed both the pace and approach with which individuals, communities and companies compete and succeed. From a software perspective, it’s clear that open source is the right approach to participate, innovate and ultimately succeed,” said Chong Soon Cheong, director, Marketing, Asia South at Sun Microsystems.

Sun’s continued presence and commitment in the Philippines is witnessed by more than 79,000 Sun(SM) Developer Network (SDN) signups from professional developers, content providers, service providers and system integrators in Philippines, who have come together online to share ideas on technology, training and tools for enhancing the development of applications for the Internet, Intranets and enterprise environments.

To register and gain more information on the event, please visit

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Posted by on May 22, 2008 in Sun Microsystems