SMART Communications, Inc. Announces Plans to Launch the World’s First “Clickable” Touch-Screen Smartphone

22 Apr

Smart Communications, Inc. and Research In Motion (RIM), recently announced plans to launch the BlackBerry(r) Storm(tm), the world’s first “clickable” touch-screen smartphone, in the Philippines.

Nerisse Ramos, First Vice President and Head, Corporate Business Group (CBG) said, “SMART’s dedication to innovation through emerging technologies is evident with our launch of the BlackBerry Storm. This is also made very clear through our aggressive deployment and expansion of our HSPA network across the country, making the BlackBerry Storm a perfect tool for both business and personal use running on SMART’s HSPA network gives BlackBerry Storm smartphone customers a fast and powerful experience .”

Kat Luna-Abelarde, Vice President and Head, Small and Medium Enterprise Group (SMEG) added: “The BlackBerry platform has been widely deployed by corporate customers in country. We also see a growing demand for BlackBerry smartphones among small businesses and individual customers. SMART has developed a series of applications, such as sales force automation, customer relationship management and credit investigation, which have made it easier for businesses of all sizes to manage their day-to-day operations via BlackBerry smartphones.”

Adele Beachley, Regional Director, RIM Asia Pacific commented, “The BlackBerry Storm smartphone, with its innovative SurePress touch-screen, offers a unique user experience. Its chic design and rich communications and multimedia features combine to offer an excellent choice to customers who are looking for a powerful, fun and fashionable smartphone. We are very pleased to launch the BlackBerry Storm in the Philippines with Smart Communications.”

Designed to satisfy the needs of both consumers and business customers, the BlackBerry Storm smartphone delivers the powerful communications features, global connectivity and personal productivity advantages of the BlackBerry platform. Its SurePress(tm) touch-screen technology, which depresses slightly when the display is pressed, dramatically enhances the touch interface. Distinguished with the GSMA’s Best Mobile Technology Breakthrough award at Mobile World Congress 2009, the innovative SurePress touch-screen responds like a physical keyboard and it supports single-touch, multi-touch and gestures for intuitive and efficient application navigation.

The BlackBerry Storm smartphone boasts exceptional performance, a stunning display, HSPA network support, desktop-style web pages and advanced multimedia capabilities including a 3.2 megapixel camera with video recording, a powerful media player and an expandable memory card slot. In addition, the BlackBerry Storm is a first class phone, provides easy access to popular IM and social networking services, includes built-in GPS and features the industry’s leading email and messaging capabilities. Its built-in accelerometer also allows the BlackBerry Storm to automatically switch between portrait and landscape mode.

The BlackBerry Storm smartphone is a multimedia powerhouse with a built-in media player that can play movies smoothly in full-screen mode, display pictures and slideshows and manage an entire music collection (including the ability to create playlists directly on the handset). The BlackBerry Storm smartphone supports video streaming and can be synchronised with iTunes(r) and Windows Media Player* for music content or wirelessly connected (via Bluetooth(r)) to a home stereo using the BlackBerry(r) Music Gateway. The brilliant high resolution 3.25-inch display (480×360-pixels at 184 ppi) brings images to life with stunning clarity.

The 3.2 megapixel camera comes with autofocus, image stabilisation and a powerful flash that provides continuous lighting when recording video.

For easy access to popular IM and social networking services, the BlackBerry Storm from Smart Communications comes with purpose-built applications for Facebook(r), Windows Live(tm) Messenger, Yahoo!(r) Messenger, Google Talk(tm), and Flickr(tm). The built-in GPS supports location-based applications and services, as well as geotagging photos. The BlackBerry Storm has 1GB of onboard memory storage and a microSD/SDHD memory card slot that supports up to 16 GB of additional storage per card.

The BlackBerry Storm is expected to be available from Smart Communications, Inc. in June. Pricing information and pre-orders are available through the respective Relationship Managers and Account Managers of the Corporate Business and Small and Medium Enterprise Groups, starting from free with the Plan 3500. This will also be made available for personal subscriptions through the Wireless Consumer and Infinity Groups. For more information on the BlackBerry Storm smartphone, visit:

** Using BlackBerry(r) Media Sync. Certain music files may not be supported, including files that contain digital rights management technologies.

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Posted by on April 22, 2009 in Smart Communications


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