Nokia proves once more that it remains a global leader in mobile communications with prestigious awards won at the recent GSMA Mobile World Congress 2012 held at Fira Montjuïc, in Barcelona, Spain.
The GSMA Mobile World Congress is the world’s largest annual trade show in the mobile industry that brings together industry leaders, key players, mobile operators, device manufacturers, technology providers, vendors and content owners worldwide to showcase the latest in mobile technology through exhibitions and conferences provide a venue for participants to collaborate and network to strengthen and explore high-growth opportunities in the mobile phone business.
This year’s GSMA Mobile World Congress featured the theme “Redefining Mobile,” which showcased how mobiles, now more than just a mere communication device, have innovated the world today through its various uses – now serving as books, health monitors, payment transfer devices, social connectors and tour guides. This year’s theme also offered a glimpse into where mobile has the potential to go next.
One of the highlights of the event was the Global Mobile Awards, which recognized the greatest, most creative and innovative products and services driving the mobile ecosystem today and into the future.
At the Global Mobile Awards, Nokia scooped the prestigious Best New Mobile Handset, Device or Tablet Award for the new Nokia 808 PureView. The first smartphone to feature Nokia’s exclusive new PureView technology, Nokia 808 PureView features a revolutionary 41-megapixel camera with the highest performance Carl Zeiss optics to date, redefining the quality of today’s camera phone photography.
This new cutting-edge smartphone also created quite a stir among visitors of the Nokia Booth at the Mobile World Congress. They raved about the Nokia 808’s PureView technology, which uses oversampling to combine up to seven pixels into one “pure” pixel to eliminate the visual noise found on other mobile phone cameras. On top of that, users can zoom in up to 3X without losing any of the details in the shot and without creating any artificially created pixels in the picture. The oversampling technology also allows for significantly improved low light performance than previous camera phones.
Apart from the prestigious award for the Nokia 808 PureView, Nokia likewise received more top awards at the GSMA Mobile World Congress 2012. Nokia was awarded Best Feature Phone for the Nokia C3-00; Tom’s Hardware Best of Show, Laptop Magazine’s Best Budget Smartphone, and Computer Active’s Best Windows Smartphone for the Nokia Lumia 610; and Computer Active’s Best Education Service Award for Nokia Mobile Education.
Through these international recognitions, Nokia is inspired even more to step up its game and bring more innovative handsets to the public. Explained Dharmesh Goshalia, General Manager and Head of Sales of Nokia Philippines: “The Nokia C3-00, introduced almost two years ago, continues to be a well-received product in the Philippines as it gives instant access to social networking sites such as Facebook and Twitter. Filipinos can look forward in the next couple of months to the Nokia Lumia 610, our most affordable Lumia smartphone and the Nokia 808 PureView, featuring a high-resolution 41 megapixel sensor and high-performance Carl Zeiss optics.”