ALCATEL ONE TOUCH, one of the pioneers in the mobile phone industry in the Philippines, makes a more aggressive move in bringing the latest innovation in smart phones and feature phones all over the country. They have recently launched the campaign called the “ALCATEL ONE TOUCH NATION” which aims to go to different key cities in the country to bring quality mobile experience to consumers through events in major malls.
After their first trip to Bohol in BQ Mall, ALCATEL ONE TOUCH NATION went to Cebu last June 13 to 20, 2012 and held an exhibit in SM City Cebu. During their culminating event on the 16th, the ALCATEL ONE TOUCH Challenge was launched, which showcased different games using ALCATEL ONE TOUCH’s focus phones such as the Glam 810D, Glory and Glory X 918N, Blaze 985N and Sapphire 995.
Each phone represented a game which gave the consumers perfect experience of the unique selling proposition of the phones. ALCATEL ONE TOUCH gave out five free phones to the winners of the games. The event was then covered by selected press, media and bloggers from Cebu.
The phones that were featured on the ALCATEL ONE TOUCH NATION were the following:
1. ALCATEL ONE TOUCH Glam 810D—a dual sim feature phone that is the perfect tech accessory for more glamour to today’s feminine mobile lifestyle. It has a 2MP camera and pre installed FB button on its qwerty keypad which make it a unique, social phone any girl can bring on the go for just 3,599.00. This phone is available in Victorian Blush, Light Chrome and Cherry Red
2. ALCATEL ONE TOUCH Glory 918N—a dual sim, 2.3 gingerbread android phone with 3.2” capacitive screen and 3MP camera that comes in Black and White for just 5,699.00
3. ALCATEL ONE TOUCH Glory X 918N—another version of Glory, with the same specs but comes with interchangeable casings to suit one’s creative lifestyle for just 5,999.00
4. ALCATEL ONE TOUCH Blaze 985N—a dual sim, 2.3 gingerbread android phone with a 3.5” screen display and 5MP camera and VGA front camera for just 7,999.00
5. ALCATEL ONE TOUCH Sapphire 995—a 2.3 gingerbread android phone with a 4.3” screen display, 5 MP camera and VGA front camera, 3D UI launcher, 3G+ and 1.4GHz CPU speed for just 12,999.00.
These phones are available in all ALCATEL ONE TOUCH kiosks and shops nationwide.