Lenovo Targets Small and Mid-sized Businesses with New Do Machines

04 Jul

Lenovo launches a refreshed range of ThinkPad Edge, Lenovo Essential and ThinkPad notebook personal computers (PCs) powered by the new Intel 3rd generation processors and packed with features to boost business productivity, targeting local small and medium business (SMB) segment.

Based on the latest IDC data, Lenovo has captured the number 2 spot in the global PC market after achieving 12 consecutive quarters (3 years) of growth. The company is executing its “protect and attack” growth strategy to capture global PC market leadership. While protecting its position in the large enterprise market where it already has a stronghold owing it to its ThinkPad legacy, Lenovo is attacking the SMB market.

Vicky Agorrilla, Country General Manager, Lenovo Philippines said: “We recognize that SMBs are continuing to drive growth for the country despite concerns about dark clouds looming on the economic horizon. It’s important that these businesses are empowered and equipped with the right hardware to help them remain competitive and profitable. We have refreshed our SMB-oriented PCs as well as recently increased the number of retail customer experience points, demonstrating our commitment towards being the right technology partner for SMBs.”

ThinkPad Edge E430 – Powerful performance without sacrificing style or breaking the bank
The new ThinkPad Edge E430 uses the latest 3rd generation Intel Core processors with integrated graphics for optimum efficiency. It also comes equipped with the Lenovo Hard Disk Drive Performance Booster that ensures up to 184% increase in performance versus normal Hard Disk Drive Systems. The unit also contains Intel HD for up to 80% faster graphic performance and an integrated 720 pixel HD camera. Battery life is also increased via the NVIDIA Optimus technology.

Trouble using VOIP will be a problem of the past, with the ThinkPad Edge E430’s Dolby Advanced Audio for increased audio clarity and maximized volume output. You’ll also have easy access to microphone, speaker and camera mute buttons, for a more desirable VOIP experience. ThinkPad E430 also has USB 3.0, which offers ten times faster data transfer than USB 2.0.

These innovations are packaged in a lightweight, stylish and durable casing, highlighted by the progressively designed multiple top cover colors with soft touch paint for a fashionable feel.

ThinkPad Edge E130 – Mainstream ultramobile performance
The Lenovo ThinkPad Edge E130 is built for professionals who need a powerful ultraportable with performance, style and mobility. This laptop is lightweight and highly mobile at just 1.49 kg and 21.7 mm thin. It is powered by up to 3rd generation Intel Core Processors which provides ultimate processing power. Its excellent performance is supported by long lasting productivity, offering up to 8.5 hours of battery life.

The ThinkPad progressive design in midnight black, heatwave red, arctic blue soft-touch top covers offers a stylish look and feel. Enhanced VoIP, Dolby Advanced Audio, up to 500GB HDD storage, new keyboard design, USB 3.0 and HDMI 1.4 support add power and elegance to the laptop. High performance and professional design come together with Lenovo’s worldwide service.

ThinkPad X230 – Premium business laptop for mobile professionals
The ThinkPad X230 is tough, slim and light, elevating the business laptop to a new level. Whether you’re travelling around the world or communicating between offices, this powerful laptop is easy to carry at just 2.96lbs! Engineered for mobile professionals, the ThinkPad X230 is built on the 3rd generation Intel Core i5 processor with workhorse performance from Intel® Turbo Boost technology 2.0 and Lenovo Enhanced Experience 3.0 for Windows 7 that allows for 40% faster boot time.

This notebook offers world-class features which combines the speed of solid state drives with the storage capacity of hard disk drives to increase boot time and application. Thanks to Lenovo RapidBoot and RapidResume, you can boot and resume the notebook much faster and with the SuperSpeed 3.0, users can transfer data files faster.

Taking mobile performance one step further to superior communications, ThinkPad X230 has HD display, 720p HD camera, HD microphone and Dolby Advanced Audio 2.0. These exemplary features combined with Lenovo’s globally recognized durability and reliability make the ThinkPad X230 a must-have ultraportable.

Lenovo B480– Essential Computing
The Lenovo B480 laptop provides entry users the essential technologies they need to affordably accelerate their productivity. This laptop is equipped with the latest 3rd generation Intel Core processors along with integrated or discrete graphics. Users can also extend their productivity with features including up to 1 TB of storage, USB 3.0 ports, an HDMI out port and 4-in-1 multicard reader. The B480 comes with Lenovo Solution Center powered by Intel Small Business Advantage.

Pricing and Availability

ThinkPad Edge PCs
The Lenovo B480, ThinkPad Edge E430, ThinkPad Edge 130 and ThinkPad X230 are now available in the Philippines through Lenovo Exclusive Stores and retailers as well as business partners with pricing that starts at PhP34,990, PhP40,990, PhP29,990 and PhP67,990 respectively.

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Posted by on July 4, 2012 in Lenovo, Technology


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