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Daily Archives: January 8, 2013

Globe CEO Ernest Cu: Mobile to revolutionize advertising industry

Globe President and CEO Ernest Cu expressed bullish prospects about the growing ubiquity of mobile phones in the Philippines, with mobile set to change the landscape of traditional advertising in the country.

As keynote speaker at the 2012 Mobile Marketing Conference of the Internet and Mobile Marketing Association of the Philippines (IMMAP) with his speech “How Mobile is Changing the Advertising Industry”, Cu cited the strong potential of mobile as an effective medium for brands to reach target audiences.
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Posted by on January 8, 2013 in Globe Telecom, Technology

 

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2012 a ‘milestone year’ for Smart’s network

If there was ever a year in recent memory that Smart Communications, Inc. (Smart) considers to be a turning point for the Philippine telecommunications industry, it would be 2012.

Citing several ‘firsts’ which the wireless leader has pioneered in the past year, Rolando G. Peña, network head for Smart, parent company PLDT, and subsidiaries Sun Cellular and Digitel, claims that 2012 was a milestone year especially in terms of introducing new network technologies.
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Posted by on January 8, 2013 in Smart Communications, Technology

 

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