IdeaSpace, Smart DevNet team up with Microsoft, ADB for AppsForAsia

12 Feb

The biggest names in the industry team up to redesign development. In photo are, from left, Arnie Locsin, Technical Evangelist, Microsoft Philippines; Dr. Luis Sison, Project Leader, UPD Enterprise Program for Technopreneurship; Earl Valencia, President, IdeaSpace; John Cann, Director, International Organizations, Asia Public Sector, Microsoft Operations Pte Ltd; Arup Maity, Director, Philippines Software Industry Association; Marthyn Cuan, Vice President, IdeaSpace and CIO, Meralco; Chris Morris, Unit Head, NGO and Civil Society Center, Regional and Sustainable Development Department, Asian Development Bank; Jim Ayson, senior manager for partner management, Smart Communications; and Simran Maxwell, Unit Head, Knowledge Sharing and Partnership Events, Asian Development Bank.

IdeaSpace Foundation (IdeaSpace) and the Smart Developer Network (Smart DevNet) recently collaborated with Microsoft Philippines and the Asian Development Bank in harnessing technological solutions to improve people’s lives.

The global development landscape has been transformed by technology.  People’s lives have been changed by applications created by start-up businesses, developers and engineers that provide solutions to everyday problems besetting various communities.

At the recent AppsForAsia: Redesigning Development kick-off event, partners called on the local developer community to utilize technology as tool for the economic and social benefit of governments, companies and citizens not only in the Philippines but also in the region.

“IdeaSpace and Smart are extremely happy to partner with ADB and Microsoft in helping solve the most pressing problems through technology.  “AppsForAsia” demonstrates that each one can positively contribute their skills to help bring change to their communities and to the world,” said Earl Valencia, President of IdeaSpace and head of corporate development at Smart.

“More than just games and entertainment, there is a huge potential for apps that could help uplift Filipino lives and the rest of Asia.  Generating revenues for this kind of apps is quite challenging since these are not mainstream apps, but you could partner with Smart, which has a potential market of 65 million subscribers,” said Jim Ayson, Senior Manager for Partner Management at Smart.

“The utility space has been stagnant for the past 10 years that is why Meralco through IdeaSpace is looking for game-changing applications for the power and water utilities sector.  We are sharing our experiences and expertise to help out start-ups and developers,” said Marthyn Cuan, IdeaSpace Vice President and CIO at Meralco.

Microsoft is similarly committed to support the development process by providing the community the tools and resources that they need, while ADB believes that these life-changing applications will drive further economic and social progress throughout the region.

“Microsoft constantly brings innovation to Filipinos in our mission to fuel growth and healthy communities as well as transform businesses.  We are committed to empowering our local developers with the tools and resources they need to showcase their creativity and grow their businesses,” said Karrie Ilagan, Managing Director, Microsoft Philippines. “This partnership with ADB’s on ‘AppsForAsia’ also aims to maximize the potential of technology in making a difference in people’s lives through the apps that will be created by the developers.”

Speakers and mentors during the event include representatives from ADB, Microsoft, Philippine Software Industry Association, DOST-UP Enterprise Center for Technopreneurship and the World Economic Forum (WEF) Global Shapers.

The forum was designed to introduce the technology community to the world of social development. It is part of a series of activities that will culminate in the recognition of the three top apps as determined by the AppsForAsia mentors. While all qualified apps will be promoted, these three will get a chance to go to India and present their applications during the ADB Annual Board of Governors’ Meeting in Delhi, India and showcase their applications to the thousands of key attendees there.

IdeaSpace is the early stage incubator of the First Pacific group of companies which include Smart and Meralco. IdeaSpace has mounted a national search for the top ideas for technology entrepreneurship in the country. Winners, to be announced in April, will undergo a six-month incubation period where they will be given a seed capital, mentorship and support worth P2 million. At the end of the incubation period, IdeaSpace will extend up to P5-million additional capital to each startup depending on requirements.

Smart DevNet is the developer community program of Smart that targets developers on desktop and mobile platforms interested in using the telco’s technology platforms such as network tools and APIs.  It organizes its own developer events and supports other developer groups’ events and meet-ups.  It believes that a vibrant developer community is an integral part of a healthy tech ecosystem.

Other supporters of AppsforAsia include the Philippine Software Industry Association and the DOST-UP Enterprise Center for Technopreneurship. For more information on AppsForAsia, visit

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Posted by on February 12, 2013 in Smart Communications, Technology


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