On this month of March, LG Electronics (LG) will unveil its new CINEMA 3D Smart TV lineup in the Philippines. The 2013 array offers easier content access and sharing along with an updated Magic Remote for a simplified, intuitive user experience (UX). A variety of models and sizes will be on display, including LG’s awe-inspiring 84-inch Ultra HD and 55-inch OLED TVs.
Smart Control: Simple and Intuitive
LG offers the very definition of Smart Control with its enhanced Smart Home and Magic Remote. The new Smart Home onscreen interface featuring My Interest Cards—a special folder for apps and other content—provides easy, quick access to what’s trending on news sites as well as up-to-the-minute weather information. My Interest Cards can be customized according to the needs and preferences of the user.
The Magic Remote has been redesigned to fine-tune content and menu navigation. With the same point, wheel, gesture and voice recognition as the earlier Magic Remotes, LG adds Voice Mate, a voice control technology that recognizes and promptly executes voice commands.
The SmartShareTM feature allows users to mirror or transfer content from smart devices to LG Smart TVs through various connectivity options such as WiDi and Miracast. For speedy media sharing, the new Tag On feature immediately connects two devices when the user simply holds a smartphone or any NFC-enabled device against the NFC sticker on the CINEMA 3D Smart TV. LG Cloud allows users to stream high-quality content from practically any location. ¬
Smarter Discovery in Sea of Content
Smart TV users have a steadily growing selection of content to choose from. But how can they easily find what they want in a vast sea of Voice-on-Demand (VoD) and live broadcasts? LG Smart TV addresses this problem with an advanced recommendation function called On Now, which suggests trending VoD and broadcast content. Results pop up with handy thumbnail images, making it faster and easier for the viewer to make a content selection.
LG CINEMA 3D Smart TVs deliver a smooth user experience and superior picture quality thanks to an upgraded central processing unit (CPU) and graphic processing unit (GPU). CPU speeds are now 120 percent faster in several premium CINEMA 3D Smart TV models. Even more impressively, GPU speeds are now 300 percent faster, which translates to clearer images that enhance gaming, viewing and multitasking.
Magic Stand and CINEMA SCREEN Design
The new 2013 models embody LG’s minimalist CINEMA SCREEN Design. The TV’s bezels have been significantly reduced to provide a greater sense of immersion. The Magic Stand further enhances the effect, enabling the screen to appear as if floating. Both elegant and functional, the stand complements the screen without creating any visual distraction. This sleek formation effortlessly blends into any modern interior design scheme. The stand also features a convenient swivel and roller function, allowing the TV to be repositioned with ease.
Comfortable CINEMA 3D
LG’s CINEMA 3D Smart TVs employ Film Patterned Retarder (FPR) technology for superior 3D viewing comfort. This technology uses lightweight glasses to create a comfortable 3D viewing experience without the distracting flicker or crosstalk of active shutter-style glasses.
“LG always strives to provide the most engaging, most convenient user experience to consumers all over the globe,” said Havis Kwon, President and CEO of the LG Home Entertainment Company. “We have been singularly uncompromising, both in developing and improving the LG Smart TV platform. As a result, we are confident that our 2013 models will shatter all expectations and demonstrate that LG has moved the medium of Smart TV forward.”