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NBA Superstar Kobe Bryant and Lenovo Partner on Smartphones

Marketing Agreement Brings Power of Sports and Technology Together


Lenovo (HKSE: 992) announced recently that the company and Kobe Bryant, NBA and L.A. Lakers superstar shooting guard, have entered into a strategic marketing partnership to launch Lenovo smartphones and tablets and to enhance the Lenovo brand in China and Southeast Asia.
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Posted by on January 24, 2013 in Lenovo, Technology


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